What is Apex?

It's been 10 years since we first launched and it's developed in a huge way

For the past 10 years we have been providing schools, organisations, parents and children with high quality inclusive sports, dance and physical activity sessions.

Our vision is to make sports and physical activity a positive uplifting and rewarding addition to everyone’s lives, whether it be through the standard mainstream sports or the more unique inclusive tailor made games and activities.

To make our vision reality we are looking for like minded people with a passion for sport or dance and a desire to run their very own sustainable and profitable childrens activity business.

Sterling Reputation

Its what we pride ourselves on and is the centre of our business.

Impeccable Track Record

We don’t like to do things half heartedly, and have a strong track record in building profitable businesses

High Levels of Support

We’re there every step of the way, supporting you throughout the business lifecycle

Years Trading
Birthday Parties
Hours Coaching
Participants reached

Why Now?

Children’s physical activity and school sport is an exciting market to be working within.

£150million Funding

Primary Schools in England will continue to receive the School Sports Premium until 2020 – Thats an annual ring fenced budget of £150 million (about £9,250 per school)

90% of Schools use providers

Over 90% of primary schools use external providers to deliver their sport and physical activity classes – Thats over 135 schools in your territory.

Start-up Funding

As our franchise model has been developed by recognised BFA accredited professionals we have been able to set up a number of funding options including a low cost government Start up Loan.


With the backing or a recognised brand and high levels of support, franchising is the most reliable and successful way to launch your business

The franchising market in the UK has grown rapidly in recent years due to the risk-free nature of launching and developing a business without a large investment. Entering into a franchise creates a business partnership through which the individual receives support, training, company procedures, brand rights, website presence, and all company systems in order to operate within their chosen territory all for a minimal cost.

Franchises Operating After 5 Years
Businesses Operating After 5 Years
Apex Franchises Reporting Growth
Apex Franchises Reporting Profits

Franchise Package

An Apex Franchise entitles you to the Exclusive use of the Apex brand within your chosen territory along with a multitude of other benefits

10 Years Experience

Backing from a recognised and respected brand with 10 years of successful trading.

Business Launch Pack

A complete business launch pack with everything you could need including an Apex Mug

Operations Manuals

Comprehensive Operations Manuals covering all aspects of the business

Ofsted Delivery Manuals

Ofsted Approved Delivery Manuals covering a wide range of disciplines

Large Exclusive Territory

Large exclusive territory to operate (150 Schools, 30,000+ Children)

Launch Training

Our initial training is supported with a 6 month training programme

Funding Links

Access to a large network of funding links and dedicated funding proposal / bid officer

Apex Portal

Access to our company portal holding our shared documents and resources

Scalable Growth Business

A robust scaleable business model designed for growth and sustainablility

Key Contacts

Contact details and initial meeting assistance for all key contacts within territory

Website Presence

Website space and pages to promote and advertise your business online

Franchisee Forum

Online forum to communicate with other franchisees and share knowledge

Ongoing Support

Regular one-to-one and remote support from our head office team

Business Management System

Bespoke and fully integrated business management system saving hours of admin

Online Booking and Payments

Take and process online booking and payments for all your classes 24/7

Plus much more

Ofsted Approved Delivery Manuals covering a wide range of disciplines

Our Incubator Scheme is the most secure way to launch a sports and activities business for individuals who do not have the finances, time or skills required to purchase and operate a full franchise territory.


We have completely broken down the barriers to launching your business, no financial commitment is required while you receive all the support and guidance our normal franchisees receive to grow your business.

More InfoContact / Apply